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The Florida Department of Health works to protect, promote, and improve the health of all people in Florida through integrated state, county, and community efforts.

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Breastfeeding Program

Women, Infants, and Children (WIC)

Missed your appointment and need to reschedule? 

Call 1-800-342-3556

The Supplemental Nutrition Program For Women, Infants, and Children's (WIC) Breastfeeding Program in Hillsborough County Provides:

  • Peer Counselors
  • Certified Lactation Counselors
  • Lactation Consultants
  • Breast pump Loan Program
  • Breastfeeding Classes
For more information, call the Breastfeeding Help Line at 813-496-BABY (2229).

Florida Department of Health Celebrates World Breastfeeding Week 2018

Our WIC Clinic staff celebrating moms, babies, and families who choose to breastfeed
  • Peer Counselors
  • International Board Certified Lactation Consultants
  • Breast Pump Loan Program
  • Breastfeeding Classes

Mother-to-mother support has proven to be one of the most successful approaches to encourage mothers to breastfeed their infants.

The WIC Peer Counselor:

  • Serves as role model
  • Helps develop your personal breastfeeding plan to get you and baby off to a good start.
  • Supports and encourages you to reach your breastfeeding goals.
  • Teaches classes and provides education
  • Provides referrals when necessary

Internationally Board Certified Lactation Consultants (IBCLC) provide specialized consults including:

  • Latch assist
  • Preterm infant breastfeeding
  • Methods for improving milk supply
  • Nipple pain relief
  • Information on medications and breastfeeding

Electric breast pumps are available to qualified breastfeeding mothers. The breastfeeding support staff with determine if you qualify for an electric breast pump.

Breastfeeding classes are available to WIC clients for FREE! The class covers a wide range of topics related to breastfeeding including:

  • Myths and concerns of breastfeeding
  • How breastfeeding works
  • Positioning and Latching at the breast

Resources 

Hillsborough County Breastfeeding Support Resource List: Find additional resources in the community beyond WIC.

10 Steps to Successful Breastfeeding: Learn about the different ways hospitals and medical providers can support mothers to breastfeed.